5. Business Model

5.1. Fandom Land

Business Profits

Earn B2C revenue by selling various goods and services within the platform.

• Ticket(Subscription) – Download & Stream/Membership Fee

• Item sales – LANDS, Asset’s, Voting and Funding items

• MD – Sales of goods and fandom products through broadcasting platforms

• Other various fees

Metaverse platform focused revenue

There are various types of assets and NFTs sold within the platform and there is always a possibility of addition.

• Selling LAND

• LAND Lease

• Room interior item sales

• Selling Theme Spaces

• Selling BLOP items

• Goods/MD and Fan Art Fee

5.2. inDJ Radio Streaming Service

[Profit-Sharing Formula]

It transparently calculates advertising sales and music sales and distributes MetaBrox(METABX) fairly and transparently to station creators as a percentage of revenue.

Calculation equation

Total sales = Advertising sales + Ticket sales

Copyright = Total Sales x 27%

Revenue = Total Revenue - Copyright

Revenue Share

Company : DJ = 30 : 70

(based on revenue)

DJ Reward

Personal Streaming Rate / Total Streaming Rate x (Profit x 70%)

[Reward Example]

Sales and Profits

Advertising sales: KRW10,000,000/day

Sales of tikets: KRW20,000,000/day

Total sales: KRW30,000,000 = KRW10,000,000 + KRW20,000,000

Copyright: KRW8,100,000 = KRW30,000,000 x 27%

Earnings: KRW21,900,000 = KRW30,000,000 - KRW8,100,000

Streaming Figures - Sound Log

Full music log: 1,000,000 log

DJ Hong Gil-dong: 50,000 log

DJ Rewards - Hong Gil Dong DJ Settlement Amount Example

KRW766,500 =50,000 log / 1,000,000 log x (KRW21,900,000 x 70%)